I had the opportunity to serve as Art Director at DDB Latina Puerto Rico on the client Walmart, where I experienced the creative freedom to shape and elevate the brand’s visual communication. Collaborating closely with the team, I was able to bring campaigns to life across multiple platforms, translating Walmart’s offerings and promotions into compelling visuals that connected with audiences. This role allowed me to explore creative possibilities while ensuring each piece reflected the brand’s identity and resonated with its diverse customer base.
I had the incredible opportunity to serve as Art Director at DDB Latina Puerto Rico on the Walmart AR Shopper campaign and its accompanying case study. Leading the visual direction allowed me to bring the augmented reality experience to life, transforming innovative ideas into engaging, immersive visuals. Collaborating with the team, we crafted a campaign that not only highlighted Walmart’s creativity and technological edge but also connected with audiences in a meaningful and memorable way. Being part of this project was a rewarding chance to push creative boundaries and make a real impact.