Gen Z Case Study

At Arteaga & Arteaga, I had the opportunity to edit and animate a video that brought to life the results and insights of a Gen Z initiative launched by the agency in 2016. The project transformed complex data and findings into a visually engaging narrative, making the information both accessible and impactful for the audience. This work not only highlighted the initiative’s valuable insights but also showcased how creative editing and animation can turn research into a compelling story that resonates.